marketing

The ONE Marketing Strategy that Trumps Everything Else You’re Doing

The road to clients doesn’t start with what marketing vehicles (webinars, live streams, blogging, etc.) you use. It doesn’t matter which platform you use either (FB, Instagram, LinkIn, etc). The ONE marketing strategy you need to be focusing on, is positioning yourself as the AUTHORITY. And no, I don’t mean the know-it-all bow down to me type,…… Continue reading The ONE Marketing Strategy that Trumps Everything Else You’re Doing

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Want new clients? Pick the “Low-Hanging Fruit” + Free Mini Script

Building a coaching or mentoring business of any kind is usually time intensive, especially in the beginning when you’re just getting your sea legs. It’s common for a new coach, mentor or teacher to focus on building a whole website, finding the perfect logo, getting business cards, trying to choose the best tagline, figuring out…… Continue reading Want new clients? Pick the “Low-Hanging Fruit” + Free Mini Script

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Create Irresistible Offers by Knowing the Secret Psychology of Potential Clients

Photo by Supreme Decals There’s nothing worse than putting a lot of effort into your marketing and programs only to have it all fall flat because no one seems to want what you’re offering. Often the problem (beyond the sabotaging thoughts you’ve got going on in your own mind) is that you’re not speaking your…… Continue reading Create Irresistible Offers by Knowing the Secret Psychology of Potential Clients